Business Basics

Web Presence 101 – Ensuring Your Foundation Is Set

Online Event

Your customers are on the web. Having a strategy for your online presence allows you to market your small business online so customers can easily find you. In this workshop hosted by the Toronto Digital Service Squad we’ll discuss the importance of getting your business online and where to start with developing your online presence.

Free

Getting Started with Intellectual Property (IP): Why is IP Important?

Online Event

Innovation starts with an idea—your idea. Are you developing your idea into something tangible such as building a brand for your business or creating a product to sell? If so, then you need to know about intellectual property (IP). This webinar will introduce you to trademarks, patents, trade secrets, industrial designs and copyright, and explain how protecting your creations through IP rights can give you an advantage over your competition.

Free

Make Your Social Media Work For You

Zoom

Ashley Small, founder of Small Creative Co, will be discussing how to create a strong brand presence on social media, knowing your audience, and best practices/basics for content creation. This presentation is for the business owner that wants to see

Free

Privacy and Your Business: An Introduction to PIPEDA

Online Event

The Office of the Privacy Commissioner of Canada (OPC) provides information to help businesses comply with the Personal Information Protection and Electronic Documents Act (PIPEDA) and better protect the privacy of Canadians, their clients, and customers. This information session will provide an overview of PIPEDA and its 10 Privacy Principles, illustrating how these principles apply to businesses and answering questions regarding Canada’s federal private-sector privacy law.

Free

Web Presence 101 – Ensuring Your Foundation Is Set

Online Event

Your customers are on the web. Having a strategy for your online presence allows you to market your small business online so customers can easily find you. In this workshop hosted by the Toronto Digital Service Squad we’ll discuss the importance of getting your business online and where to start with developing your online presence.

Free

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