The Trauma-Informed Entrepreneur: Resourcing Yourself to Serve Your Clients
This webinar will provide you with information on the role trauma (such as living through a pandemic!) can play in entrepreneurship. Learn about how trauma can manifest in your business and how you can take steps to identify and manage triggers. This presentation will help you understand how trauma may be affecting your entrepreneurial journey; how it can impact your relationship with your clients & customers; and how it can get in the way of decision-making and creativity. Most importantly, you will learn practical tips and practices to help you increase your “window of tolerance” so that you can access your entrepreneurial brain and better serve your customers.
Business Planning for Small Business
This webinar is aimed at entrepreneurs in the early stages of small business development who are looking at various types of business models and trying to determine where to start. By the end of this presentation, you will understand how to determine if your business idea is feasible, create a business plan, perform market research for your business plan, interpret your idea into a realistic financial plan, and take the next steps to get your business off the paper and into reality.
Marketing Essentials for Small Business 101
For any new business, growing your customer base is your top priority. Marketing is a critical piece of being found by your target audience, converting those prospects to customers, and keeping customers over the long term. This webinar will give you an introduction to the tips and tools you need to get your marketing started on the right foot. By the end of the presentation, you will have everything you need to establish your brand, identify and reach your target audience, get your small business found by your prospects, and drive new sales through the groundwork of establishing your small business's marketing presence.
