News & Stories


  • SBC Ontario Final Report

Final Report on Small Business COVID Recovery Network Program

December 13th, 2021|Media Advisory, News|

MEDIA ADVISORY – December 13, 2021 4,139 SMALL BUSINESSES WERE SUPPORTED IN RECOVERING FROM THE EFFECTS OF COVID-19 In the wake of the economic devastation of COVID-19, Small Business Enterprise Centres (SBECs) across Ontario provided additional support, resources and training to help entrepreneurs pivot, recover and grow their small businesses.   Through funding from the Ontario Government under the Ontario Together Fund initiative, Small Business Centres (SBC) Ontario has served more than 4,139 businesses recovering from the effects of COVID-19.  Over 6,323 jobs were impacted and sustained during this project. SBC Ontario Final Report By providing business advisory services, subject-matter

Adam’s Wear

August 18th, 2021|Success Story|

Hailing from Nicaragua, Horacio and his wife Marcia have brought their rich culture and coffee to the city of Brampton. Their business, Segovia Coffee Co. - located in downtown Brampton - imports, supplies, roasts, and serves handcrafted single-origin Nicaraguan coffee.

The 4 P’s of Marketing, Explained

August 11th, 2021|News|

What are the 4 P’s of Marketing? The four Ps of marketing are Product, Price, Place, and Promotion, often referred to as the Marketing Mix. These elements provide a framework for creating strategies to market, promote and advertise your product or service. They will also help you to get clear about how to identify and reach your ideal customers.  It’s important to develop a plan to uniquely position your brand so you can be competitive in the marketplace. Below is a short overview of some considerations when developing each branch of your marketing mix.  Product A “product” is either a

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